The Digital Marketing & Applications programme is designed to equip learners with the essential tools, strategies, and platforms that drive success in today’s digital economy. Participants gain a comprehensive understanding of digital marketing fundamentals — from search engine optimization (SEO) and social media management to content creation, analytics, and campaign automation. This course bridges marketing theory with real-world practice, preparing professionals to design impactful, data-driven strategies across global digital platforms.

Throughout the five-day intensive training, learners explore Microsoft-certified digital tools and applications that enhance marketing performance and audience engagement. Guided by industry experts, participants will develop hands-on experience in managing integrated marketing campaigns, leveraging AI-powered analytics, and applying automation to optimize performance across web, mobile, and social media environments.

Upon completion, graduates will possess the knowledge and practical skills to plan, execute, and evaluate digital marketing campaigns aligned with global standards. Whether you’re an entrepreneur, marketing professional, or business leader, this programme provides the strategic insight and technical competence needed to thrive in a data-centric, technology-driven marketing landscape.

General Training Information

All SmartPro training programmes are delivered in small-group settings with a minimum of six participants per class. Courses can be organized as corporate-exclusive sessions and conducted on-site at the client’s premises, at SmartPro’s training facilities, or delivered online according to institutional preferences.

A 15% group discount is applied for registrations of 10 participants from the same organization. For Microsoft Office trainings, special pricing is available for groups of 10 or more — please contact us for a customized offer.

All course fees exclude VAT (Value Added Tax). Unless otherwise agreed, training sessions are held on weekdays from 10:00 to 17:00.